Starbucks showcasing premium coffee brands at South Africa’s biggest Specialty Coffee Expo
BY CITYLIFE BUSINESS WRITER
Starbucks Reserve, the premium coffee brand known for its dedication to craft, quality, and enhanced customer experiences, is currently taking part in the exclusive 2023 Specialty Coffee Expo, the largest speciality coffee show in South Africa. The event brings together top coffee roasters and suppliers from across the country, offering an unparalleled opportunity to showcase the world’s best beans and brewing methods. The Expon commenced on May 24, 2023, ending on Sunday, May 28, 2023 in Fourways Mall, north of Johannesburg.
Starbucks Reserve is a distinct brand offering in South Africa, which sources and offers guests the top 1% of quality small-lot coffees grown worldwide, that are rare and available for a limited time only. These beans are selected based on seasonality, ensuring a limited-time experience to be savoured and celebrated.
“We believe in ethically sourced coffees at Starbucks, so all our coffees — including Starbucks Reserve — adhere to the Coffee and Farmer Equity (C.A.F.E.) Practices. This set of sustainability standards, verified by third-party experts and developed in collaboration with Conservation International, ensures that we positively impact the lives and livelihoods of coffee farmers, their communities, and the environment.
Visitors to the Specialty Coffee Expo will immerse themselves in the world of premium coffee and experience Starbucks Reserve’s exceptional offerings first-hand,” the company said in its statement.
Attendees can witness different brewing techniques, explore various brewing methods, and indulge in distinctive coffees crafted by our skilled Starbucks Coffee Masters.
Starbucks Reserve will offer limited-time promotions at the event, including discounted prices on Limited Reserve espresso-based beverages. Customers can also enjoy exclusive discounts on select Starbucks coffees for home brewing.
Join Starbucks Reserve at the Specialty Coffee Expo for a journey of unparalleled coffee craft and quality and discover why Starbucks Reserve is more than just a premium coffee — it’s a personal experience.
Our menu on the day:
Americano R25
Cortado R25
Cappuccino R25
Latte R25
Flat White R30
Siphon brew R35
Pourover brew R35